To use eBay Business Policies in a listing, you must first opt into Business policies with your eBay
account. When you opt into business policies, eBay automatically creates policies based on values
contained in your active, scheduled, and ended listings posted during the previous 90 days.You can edit
these policies from your My eBay page at any time. However, if you have not listed items in the previous
90 days, eBay does not automatically create policies. Instead, you must manually create at least one of
each type of policy – payment, return, and shipping – before you can complete a listing.
You can create your own policies by following these steps:
1. From the “Create policy” dropdown, select a policy type.
2. Give the policy a descriptive name and add a brief description.
3. Add your policy details and select Save.
Important: Your business policies are important: they let buyers know how they can pay you, what
your dispatch time is, the delivery services you offer (including shipping and packaging costs), and
whether you accept returns. See Business Policies.
Creating a listing
This section explains how to add and create basic listings to help get you started selling on eBay.
Understanding template structure
This subsection explains how templates are structured, how to enter your data into the templates.
A template is a structured flat file that you can save locally with the intention of re-uploading it, after you
have filled in the pertinent fields for your product listings. Feel free to leave optional columns blank, but it’s
important to note that the more data you fill in, the more discoverable your listings will be for buyers.
For advanced sellers, you can add structured columns for even more search optimizations. The default
templates can be modified using any application that reads comma-separated value (Excel) format, such
as a spreadsheet application or a text editor. We recommend using spreadsheet apps as it structures the
information in a table type of layout.
See how to download structured templates. At this point, we encourage you to download a structured
template to get familiar with it. You will need to upload it after filling it out.
Auction vs Fixed Price
When you list products, you have a choice between two listing formats: Auction Style or Fixed Price (Buy
It Now) The Start price option is used for both Auction-style and Fixed Price listings. The Buy It Now price
field is used only for an Auction with a Buy It Now price. See Template field definitions.
Smart category template
The smart template file is an interactive file that enables you to see header definitions, choose fields from
dropdowns, and see helpful tool tips. Inside the file template you will find various colors that will guide you
in the decision-making process about which cells to pre-fill thus helping buyers narrow down their search
results to find your listing. Prior to downloading the template in the upload page of Seller Hub Reports,
you are given the opportunity to search and select multiple categories to bulk create your listings.