Key findings from this report include:
Total Marketplace Plan Selections: During the 2024 OEP, over 21.4 million
consumers selected or were automatically re-enrolled
2
in health insurance
coverage through HealthCare.gov Marketplaces and SBMs. 5.1 million more
consumers signed up for coverage during the 2024 OEP compared to the 2023
OEP, a 31% increase. Nearly 7 million more consumers signed up compared to
the 2022 OEP and 9.4 million more consumers signed up compared to the 2021
OEP, reflecting a 48% and 79% increase respectively.
•
HealthCare.gov Marketplaces Plan Selections: In HealthCare.gov
Marketplaces, 16.4 million consumers selected plans during the 2024 OEP
between November 1, 2023 and January 16, 2024.
•
State-based Marketplaces Plan Selections: Across the 19 SBMs, 5.1 million
consumers selected plans during the 2024 OEP from November 1, 2023
through the end of their respective OEPs.
HEALTH INSURANCE MARKETPLACES 2024 OPEN ENROLLMENT REPORT
The Health Insurance Marketplaces 2024 Open Enrollment Report summarizes
health plan selections through the individual Marketplaces during the 2024 Open
Enrollment Period (OEP). This report includes OEP data for the 32 states with
Marketplaces that use the HealthCare.gov eligibility and enrollment platform for the
2024 plan year (HealthCare.gov Marketplaces), as well as for the 19 State-based
Marketplaces (SBMs) that use their own eligibility and enrollment platforms.
1
1
Plan selections and other data by Marketplace platform for each OEP reflects the status of the state’s platform at
the time of that OEP unless noted otherwise. Data for SBMs that use their own eligibility and enrollment platforms
are retrieved from the respective states’ information systems and have not been fully validated by CMS; thus,
metrics for these states may vary. The 19 SBMs that use their own eligibility and enrollment platforms in 2024 are
California, Colorado, Connecticut, the District of Columbia, Idaho, Kentucky, Maine, Maryland, Massachusetts,
Minnesota, Nevada, New Jersey, New Mexico, New York, Pennsylvania, Rhode Island, Vermont, Virginia and
Washington. Virginia transitioned to a SBM for the 2024 plan year; Kentucky, Maine, and New Mexico transitioned
to SBMs for the 2022 plan year; New Jersey and Pennsylvania transitioned to SBMs for the 2021 plan year; and
Nevada transitioned to a SBM for the 2020 plan year.
2
As in prior years, consumers with Marketplace coverage at the end of 2023 who did not make an active plan
selection were generally automatically re-enrolled for 2024 coverage. When consumers had 2024 Marketplace plans
available to them from their 2023 issuer, they were generally automatically re-enrolled into the same plan as 2023 or
a different plan from the same issuer. Depending on the Marketplace, they could also be automatically re-enrolled
into a suggested alternate plan from a different issuer if no plan from their current issuer was available to them.
Beginning in plan year 2024, CMS finalized a change to the hierarchy at 45 CFR 155.335(j)(4) that allows
Marketplaces to modify their automatic re-enrollment hierarchies such that some consumers who are eligible for
CSRs and are currently enrolled in a bronze level QHP are instead automatically re-enrolled in a silver-level QHP
(with CSRs).