2White Paper: Samsung MobilePrint App samsung.com/business
Smartphones and tablet computers are ubiquitous in business today. Virtually every
executive and individual contributor uses one or more of these devices to access email
and websites while away from their desk. However, printing is not something that can be
done easily from most smartphones or tablets. Even when there is a tool to help people
print from a mobile device, it is generally limited in what it offers, or it requires an external
server or PC to complete the printing task.
The Samsung MobilePrint app gives business professionals the ability to print and scan
directly to and from any Samsung printer on a local-area network with a secure WiFi access
point using their Android, Windows Mobile or Apple iOS smartphones or tablets (without the
need for an external server or PC). This allows busy professionals to review, sign and share
printed documents while working away from their desks.
Table of Contents
Page 3. Situation
Page 4. Challenge
Page 5. Solution
Page 6. Printing
Page 7. Scanning
Page 8. File Sharing
Page 8. Conclusion
Page 9. About Samsung
Executive Summary
White Paper: Samsung MobilePrint App 3 samsung.com/business
Situation
The two biggest trends in business IT today are consumerization and mobilization. You can see
both in action in virtually every conference room around the world: busy professionals responding
to email on their smartphones or using tablets to take notes and multitask. With 470 million
smartphones (according to IDC) and 55 million tablets (Morgan Stanley) sold in 2011, virtually
every business IT group has to deal with these devices at some level. Oen these devices —
especially tablets — are consumer devices being adapted for use in business settings. As such,
many are not set up to run business applications, offer business capabilities or help business
professionals truly maximize their productivity.
However, the move to Web- or Cloud-based business applications, such as SaaS-based solutions,
like Salesforce.com, or Web-based applications, like Gmail or Google Docs, makes it easier for
consumer devices to work in the business environment. With Web-based or mobile access to
email and business applications, executives have found ways to multitask and keep up using
mobile devices while spending the bulk of their workdays in meetings.
While mobile devices give busy professionals greater flexibility to meet the increasing demands
of a typical workday, it is very difficult to read and review email attachments on a smartphone,
given the small screen and limited applications. Cloud-based applications, such as ones
provided by Salesforce.com, are great for road warriors who can work completely paperless, but
if the accounting or legal departments require signed hard copies, new challenges arise. This is
where smartphones and tablets run up against a wall, as printing from most mobile devices
is complicated, difficult and limited.
The two biggest trends in business IT today
are consumerization and mobilization.
White Paper: Samsung MobilePrint App samsung.com/business
The challenge with mobile computing is that email attachments, such as PDFs and Microso
(MS) Office documents, are difficult to read on a smartphone, let alone to review and make
comments, changes or notes on, as the small screen makes it hard to catch all of the details.
To complicate matters, most of the mobile printing apps available for Android, Windows Mobile
or iOS devices do not print documents from MS Office (which owns 94 percent of the office suite
market, according to Gartner).
Additional challenges arise when working with Web-based applications. While it is oen easier to
read these documents on a tablet, there is no way to print from it. Professionals experience not
being able to print from the Web using the majority of mobile printing apps, but they also cannot
print the PDFs that they can create from the Web-based application.
The inability to print MS Office, PDF or Web pages makes it impossible to print most documents
that need to be signed, such as contracts, estimates, expense reports, financing applications,
quotes and other legal documents. Oen these documents cannot be emailed to someone else
for printing because they contain sensitive or proprietary information.
Even when mobile printing apps are available, most do not offer printer settings or options,
such as duplex printing, color, orientation, paper type, multiple copies or selecting which page
to print from a large document with many pages. And most do not include scanning, so once
a contract is signed, there is no direct and fast way to get the signed contract back to the
accounting and legal departments.
For example, a salesperson traveling to a client in Los Angeles needs to print a contract for the
client to sign. In order to do this, he needs to print the contract at his hotel or find a print shop.
His other option is to email the contract for the client to print at the office and then sign. Once
the contract is signed, the salesperson still needs to find a way to scan the finalized document
and get it to his legal department in New York. Each part of this scenario takes valuable time,
seems unprofessional and is not optimal for a growing organization.
Within the office, executives oen spend the bulk of their days in meetings. Oen their smartphones
or tablets are the only way to keep up with the barrage of emails that fill their inboxes on a
regular basis. Yet without the ability to print documents that need to be reviewed, they cannot
attend to everything.
All of these identified challenges make the most portable productivity tool in a busy professional’s
arsenal very limited in what it can do.
Challenge
4
White Paper: Samsung MobilePrint App samsung.com/business
The free Samsung MobilePrint app allows business professionals to scan from and print to
any wireless Samsung printer or any Samsung printer on a network with WiFi access directly
using an Android or iOS smartphone or tablet. It allows business professionals to print photos,
emails, Web pages (including Google Docs documents), PDFs and MS Office documents stored
on their mobile devices, attached to an email or even stored in the Cloud.
The Samsung MobilePrint app works by connecting the mobile device to a network-connected
Samsung printer or to a wireless printer through a WiFi access point, which the application
automatically detects. Customers need to connect to the wireless network in order for the
app to work.
There are no drivers or tools to install and no network configurations to adjust. Customers can
simply download the free Samsung MobilePrint app from the Android Market (for Android-based
devices) or the App Store (for iOS devices) using their smartphones or tablets. At just 6.82 MB,
it does not require additional storage on the device, although large scans might temporarily
require additional memory.
The Samsung MobilePrint app detects compatible Samsung printers on the network, whether
set up as wireless or network printers. Once a Samsung printer is detected, a business
professional can print photos, Web pages, PDFs, Google Docs documents, Salesforce.com
documents, documents from the Cloud and MS Office documents directly from their mobile
device. This allows a meeting attendee to print a Web article and share with the group, review
a document or provide some research relevant to the topic. For business travelers, this
app provides the additional convenience of being able to print boarding passes, itineraries,
expense reports and documents they need to read while in flight directly from their mobile devices.
Solution
5
There are no drivers or tools to install and
no network configurations to adjust.
6White Paper: Samsung MobilePrint App samsung.com/business
Printing
Printing documents stored on a mobile device is easy. For Android devices, simply select the
type of document (PDF, DOC, XLS, PPT or RTF) while on the Print screen. This brings up a list
of all available documents of this type that are stored on the device’s memory card. Any
document in a compatible format is available to print. For iOS devices, professionals can
print files that have been uploaded to the Samsung MobilePrint app. Press Files from the
Document screen and then select the file to print (iOS devices will have similar features
and operations to Android devices beginning in January 2012, including support for MS
Office documents).
The Samsung MobilePrint app is one of the only free mobile printing apps to currently offer
Web printing for mobile devices. To print a Web page from your Android device, press Web
Page while on the Print screen, enter the URL (or copy and paste the URL) and then press
Print. This gives you a preview of how the printed page will look before you send it to a
Samsung printer. To print a Web page from an iOS device, simply copy the URL into the
Mobile Printing Clipboard, select the URL from the clipboard and select the printer. The
clipboard stores the contents of the Web page and sends the contents to the printer.
Printing images is just as easy. Simply select where the image is stored (or use the camera
to take a new picture), choose Print Options and press Print. This works for photographs and
other images that might have been sent via email.
The Samsung MobilePrint app is one of the only free mobile
printing apps to currently offer Web printing for mobile devices.
7White Paper: Samsung MobilePrint App samsung.com/business
With Samsung Multi-Function Printers (MFPs), a business professional can scan documents
directly to their smartphone or tablet. Scanning formats include PDF, JPG and PNG files and
are available in black and white or color at different image-quality levels and sizes. There is
even a previewing option to save time. For those professionals needing multi-page documents,
the scanning function works with Automatic Document Feeder (ADF) equipped Samsung
MFPs. Scans can be uploaded to email, Google Docs or Web-based file-sharing sites, such
as SugarSync, YouShareIt, FTP sites and MobileMe, or to an internal document server on a
PC or Mac.
Returning to the earlier example, with the Samsung MobilePrint app and a Samsung MFP,
the salesperson in Los Angeles can print a contract and an estimate on a Samsung MFP,
have the contract signed by the client, then scan the signed contract to their smartphone
using the same Samsung MFP and forward it to the legal department in New York. This
can dramatically improve delivery times and customer satisfaction, not to mention make
it easier for the accounting department to reconcile the books at the end of the quarter.
To scan a document to a mobile device, simply go to the network or wireless Samsung
MFP and place the document in the document feeder or on the scanner glass. Select how
the image should be scanned (multi-page documents are included in a single PDF document)
— color or black and white, image quality and file type — to the mobile device. For Android
devices, press the Scan icon, select the desired options and then return to the previous screen
to preview or scan the final version. Scans are saved in My Documents, which is accessible
from the Scan screen. For iOS devices, press the Scanner button, select the desired options
and press Scan, and the scans are saved to the device. When Save In > Photo is On, the
document is automatically saved as a JPG file in the Photo Album. When Save In > Document
is On, the document is saved as a JPG, PDF or PNG file (depending on the option selected)
in the Mobile Printing document utility.
Scanning
8White Paper: Samsung MobilePrint App samsung.com/business
Transferring files from a mobile device to a PC or email is as easy as printing or scanning.
To share compatible files with an Android device, simply press, hold and release the selected
document, then Send the file to available networking and file-sharing services, such as
Dropbox, SugarSync, MobileMe, Gmail, Facebook, Twitter and Picasa. For iOS devices, enter the
iOS device address in a Web browser on a network-connected PC or Mac and use WebDAV
to transfer files by mapping the mobile devices as a network drive. This function also
allows professionals to securely upload
and view MS Office documents through
the Samsung MobilePrint app.
While mobile devices, such as smartphones and tablets, have given business professionals
the ability to be more productive while away from the office, the biggest shortcoming
these devices suffer from is being unable to deliver printed output for reviews or signatures.
The free Samsung MobilePrint app for Android and iOS devices solves this shortfall by
allowing compatible smartphones and tablets to print directly to any networked or
WiFi-enabled Samsung MFP or printer on a network with wireless access. In addition to
offering a wide array of printable documents — Web pages, Google Docs documents,
PDFs, images, emails and MS Office documents — the Samsung MobilePrint app allows
business professionals to scan directly from a Samsung MFP to their devices, making it fast
and easy to get contracts, purchase requisitions, estimates and other documents into the
system for processing.
Learn more about the Samsung MobilePrint app at samsung.com/us/printersolutions/#mobileprinting
File Sharing
Conclusion
9White Paper: Samsung MobilePrint App samsung.com/business
For more than 70 years, Samsung has been at the forefront of innovation. In the past year,
Fast Company has ranked Samsung the third most innovative consumer electronics company,
and Fortune has ranked Samsung the second most admired electronics company. The reason
is simple: Samsung devotes its people and technology to creating superior products and
services that contribute to a better global society. This is why Samsung invests more than
$6 billion each year in research and development in both technology and design, dedicating
more than 40,000 experts to developing new innovations in order to make life better. It is how
Samsung has become the second largest printer manufacturer in the world (according to IDC,
Q4 2010), winning more than 100 awards for performance, reliability and eco-friendliness.
In addition, Samsung is the second largest mobile phone manufacturer in the world, making
printer and smartphone integration a natural fit and logical extension of its innovations.
For more information, please visit samsung.com/business or call 1-866-SAM4BIZ.
©2011 Samsung Electronics. All rights reserved.
This white paper is provided for information purposes only. All information included herein is subject to change without notice.
Samsung Electronics is not responsible for any direct or indirect damages, arising from or related to use of this white paper.
Android, Google Docs, Gmail and Android Market are trademarks of Google Inc.
All products and brand names are trademarks or registered trademarks of their respective companies.
Screen images simulated.
IOS is a trademark or registered trademark of Cisco in the U.S. and other countries and is used under license.
About Samsung
